Many people believe that simply having a Facebook page is enough to reach potential customers but there are some eighty million Facebook pages so that’s not enough. The basic plan will get you started with a web presence but the goal is to have your visitors return to your site often. That means you need features that are interesting to appeal to your visitors.
There are numerous premium templates at extra cost; however, prices have fallen dramatically over the years and some excellent designs are available for as little as twenty dollars. These will be included in the search. The basic package will give you a professional looking website, but having only a three page site is very limiting. If you move to the upgrade plan we search for a more dynamic theme that will add numerous features to your site and increase your website appeal. Adding interactive features such as forums, coupons, a blog and subscriptions will keep your visitors coming back. With this plan you also get free technical support and theme upgrades automatically.
Another critical factor with having a website is that no one will just find your website. There are now 1.5 BILLION websites in the world. Your site needs what are called meta tags which are the most common words people are looking for when searching for something. There’s also what is called SEO, or Search Engine Optimization, which refers to Google indexing your website so that it comes up higher in the searches, the ultimate goal of which is to come up on the first page results. With WordPress we use one of the many plugins to improve search results for your website. Google changes their search algorithms frequently and the plugin tracks the changes.